All Things Women – From Incontinence to Bleeding



Women are superwomen.  We deal with A LOT.  From the moment we hit puberty to the day that turns to a menopausal overheating, we are faced with all sorts of unique-to-us issues that affect our pelvic region and more!  Here, we briefly go over each and how Apele is committed to helping you remain confident in your everyday lifestyle. Supporting you in these specific areas:


Puberty and Periods.  It all starts here.  From the onset of adolescence, we are faced with puberty which usually starts between the ages of 8 and 13 and lasts a few years. During this time we deal with comparing ourselves to friends, fluctuating hormones, stimulation of our ovaries to start producing the female hormone estrogen, first-period leaks and more.  Fortunately, we have already taken much of these questions and placed them in an easy-to-follow “My First Period guide for Girls” .  Gradually, a girl's body starts changing into a woman's body and everything a girl could need (just shy of a mom or mentor’s guidance and grace) can be found in our Survival Kit.

Our survival kit is ideal for girls waiting for their period, whether their first or 100th. Our goal is to help girls maintain confidence during this transition period as it can be nerve-racking. We’ve created a kit that can help your daughter’s mindset transition from anxiety to a fun, engaging and uplifting experience.  In it is:

1 performance undie for all mishaps (your desired size and color)

1 pouch( size 7”x4.5”x2”) to store pads, tampons and anything else

Facial mask, lip gloss, compact mirror, headbands, necklaces, bracelets, nail polish (2 bottles), hairclamps, hair-ties, pom pom key chain, heating pad, iPhone ring, journal and made to order as you wish. Pricing is flexible!


Leaks and Mishaps.   Whether you spend your day in an office or out and about with the kids (and for those juggle both), we all know that mishaps happen! Our mission is to help you feel secure regardless of what you are doing. Our Anytime Now line will be your consistent support in a life full of surprises. Whether you have extra leakage from a tampon that was over-capacity, an untimely sneeze that caused you to relieve yourself a bit or just an irregular cycle that shows up when it wants and without warning, we are here for you.


Pre and Post-Baby Bloopers.  It may not happen to all Mamas, but many can attest that the baby isn’t the only one needing extra protection down there! It's one of the less pleasant side effects of pregnancy—that tiny bit of leakage that occurs when you cough, sneeze, exercise, laugh or do almost anything else suddenly. But, what can you expect when your little is pushing on your bladder?  Our leak-proof, flexible and seamless panties are perfect for your expanding belly and seemingly shrinking bladder. Our Apele performance panties boast a core layer that can hold up to 1 teaspoon (equivalent to 1 tampon) of fluids, blood and discharge. Feel Secure.


Incontinence.  Stress urinary incontinence, the most prevalent form of incontinence among women, affects an estimated 15 million adult women in the U.S.  Incontinence doesn’t discriminate. Whether you’ve had children or not, whether you are young or wise, reproductive health events unique to women, like pregnancy, childbirth, and menopause, affect the bladder, urethra, and other muscles that support these organs. Urinary incontinence can happen to women at any age and for a variety of reasons.  Diagnoses aside, we want to know that there is something that can help! Our Anytime Now + has a built in pantyliner with more absorbent coverage and holds up to 2 teaspoons of fluid (2 tampon equivalent). This is for women and girls who want the comfort of something light but need more absorption for heavier discharge, blood or fluids – like urine!


Whether you are out for a long run, in an intense power yoga class, or engaging in any daily activity that you are passionate about,  our DAILY Revolutionary, performance undie is perfect for untimely periods, discharge, spotting, incontinence and first time period users.  At Apele, we believe that Confidence is Quiet and we are here to keep the discussion transparent and the issues discreet!


What’s on your mind? We are happy to talk all things women and ways to support one another in living life confidently!




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